Official Ford Bronco Design Sketches Show Potential Pickup Version
Now that the 2021 Ford Bronco is complete and awaiting its delayed production, the design and engineering teams...
Official Ford Bronco Design Sketches Show Potential Pickup Version
Now that the 2021 Ford Bronco is complete and awaiting its delayed production, the design and engineering teams are taking a victory lap by releasing a series of videos chronicling the development process. The latest one has a neat surprise by showing early sketches of the new SUV as a pickup.
The drawings (gallery below) appear on a whiteboard with drawings depicting various uses for the new Bronco. Most notably, the pictures in the far left column show the SUV with a fold-down tailgate, pickup bed, and cab separate from the cargo area.
The image in the lower-middle spot also has a pickup appearance, although with the addition of bars running from the cab to the bed. Still, the general proportions make this vehicle look more like a truck than an SUV.
Based on these images, the Bronco's designers toyed with the idea of giving the SUV more of a pickup design. It would have made the model a direct competitor against the Jeep Gladiator, rather than the Wrangler.
While there's nothing preventing Ford from building a more truck-like Bronco in the future, the prospect seems unlikely. With Maverick, Ranger, and F-Series, the Blue Oval already has an offering that could appeal to any truck customer. Adding a Bronco version to the lineup would potentially steal sales from one of the others.
The video also showcases the rapid-prototyping process for the Bronco design. In addition to computer modeling, sketches, and virtual reality, the team used foam core to create easily changeable, full-size models. These modular pieces allowed for removing a section, like the grille, to see how a different style looked in the real world.